I’m a UX designer, web developer, and storyteller.
Hi, I’m Brooke.
I’m designing beautifully crafted digital experiences.
User-centered design is key to a better, more equitable & accessible web. A great project is founded on sound research principles and user-driven data, creating the schematics for a great product.
Front-end development is where the story comes to life. From WordPress sites to custom-built projects built from the ground up, web development is an extension of the blueprints set out by UX.
Long-time writer, forever storyteller. Whether you’re telling stories through graphics, coding, or words, it’s important to understand how to effectively craft narratives that draw users in.
May 2021 — Present
I am an educator with HubSpot Academy, HubSpot’s premier free marketing, software, and development education. As a professor, I oversee technical education from ideation to launch. Topics I teach on: front-end web development, APIs and Integrations, UX design, CMS development and content creation. I’ve created and developed two certifications for our developer learners: Integrating With HubSpot I: Foundations and CMS for Developers.
THE rAVe Agency
September 2019 — April 2021
UX Designer/Web Developer
I was part of the internal website design and development team, and actively maintained three WordPress sites for the company, including trade publication rAVe [PUBS]. My main projects included creating LAVNCH.com, a website to host virtual, educational events for the AV, UCC, and Digital Signage industry. To date, LAVNCH has hosted dozens of events and several hundred virtual attendees.
June 2019 — August 2019
UX Design Intern
I worked on a team of five summer interns for a 10-week internship. I was one of two UX designers on the team and helped to do user research and interviews, run competitive analyses, and create low-fidelity and high-fidelity wireframes and mockups for a digital application called Eat & Greet. I also pursued a personal UX research and design project centered around young voter apathy.
National Humanities Center
Web Design Intern
January 2019 — June 2019
I was a web design intern and worked on designing a new template for the National Humanities Center’s online teacher resources. The NHC offers hundreds of free lesson plans for K-12 teachers online, and I designed a new,user-friendly template for those lesson plans.
American City Business Journals
Digital Design Intern, Dow Jones News Fund intern
June 2018 – August 2018
I worked at the corporate headquarters for American City Business Journals as a digital design and website intern. I created infographics and digital pieces for the online publications, as well as designed and facilitated user tests and user research for the product team.
University of North Carolina at Chapel Hill
August 2015 – May 2019
B.A., Media and Journalism
Graduated with highest distinction from the UNC Hussman School of Journalism and Media with majors in Media and Journalism and Global Studies and minor in Chinese. Was on the Dean’s List all four years.